Farruko

Farruko is a Puerto Rican rapper, singer, and songwriter born Carlos Efrén Reyes Rosado in 1991, who has been a fixture of the Latin trap and reggaeton scenes since launching his career in 2007. Known for his versatile flow and ability to move seamlessly between hard-hitting trap anthems and radio-friendly reggaeton hits, he built a devoted global fanbase through a steady stream of chart-topping singles and high-profile collaborations with other major Latin urban artists.

Over the years, Farruko has established himself as one of the genre's most consistent hitmakers, blending gritty street narratives with infectious, danceable production. His willingness to experiment with different sounds while staying rooted in reggaeton and Latin trap has helped him maintain relevance across shifting trends in urban music, making him a respected figure among both longtime fans and newer listeners discovering the genre.

As a performer, Farruko brings high energy and charisma to the stage, delivering his signature blend of rapid-fire verses and melodic hooks that have made him a staple at Latin music festivals and concerts around the world.